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Your one-stop shop to help you navigate the current market.

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MEMBER

BENEFITS

These free C.A.R. benefits will enhance your business

MARKET
ANALYSIS

Weekly housing data to give you the advantage

SHAREABLE

CONTENT

Ready-made content to help build your brand

Smart Zone

If you’re reading this… your business just took a big sigh of relief.

New agents and industry vets: Conveying your value proposition, marketing yourself or educating your clients on the market been keeping you up at night? The site you’re currently fixated on was created by the CALIFORNIA ASSOCIATION OF REALTORS® to provide you resources to succeed in today’s market and changing industry. Welcome to Smart Zone!

FEATURED CONTENT

TRAININGS, WEBINARS & EVENTS

STEPS toward homeownership

STEPS Toward Homeownership virtual meetings will delve into the issue of housing affordability through the lens of financial literacy. Don't miss out on the opportunity to attend the upcoming STEPS virtual meetings.
 

STEPS virtual meetings are a FREE member benefit for all
C.A.R. members.

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